Agency Search
We begin by developing razor sharp agency selection criteria designed to uncover highly qualified and often unexpected resources in Advertising, Media, Direct Marketing and Public Relations. We build into the process tangible and stimulating techniques to illuminate agency capabilities and assess how strong the actual relationship will be. The final assignment is drafted with a marketer’s understanding of the client’s challenges. And importantly, our clients get our full and personal attention throughout the process -- we turn nothing over to junior facilitators.

Team Building
MatchWorks proprietary programs are designed to provide client and agency teams a keen understanding of what each requires to reach maximum success. Facilitated one-day sessions are used to launch new relationships and re-energize longstanding ones. In these sessions we work with the teams to identify working principles and key priorities and develop tangible action plans to guide their efforts. Customized seminars include “How to Get the Most of the Client/Agency Relationship”, “Managing Stress/ Managing Agencies”, “The Relationship Launch Meeting” and “Marketing Fundamentals.”

Resource Management
MatchWorks innovative processes and tools to evaluate marketing practices, leverage internal and external resources and optimize the value of client/agency relationships. We work with clients to review programs and needs across marketing groups and assess outside marketing resources. Our goal is to identify initiatives and resources that best serve the groups’ needs and ensure all suppliers are working effectively and efficiently.

Compensation
MatchWorks applies years of hands-on experience structuring and staffing accounts to provide a practical approach to compensation analysis and negotiations ensuring clients receive the highest value.