AARP branded $4.5 billion supplemental health insurance product searching for partner to raise level of direct marketing efforts. Proven ability building long-term direct customer relationships through multi-channel direct marketing and advanced targeting and messaging techniques with wide range and depth of resources to effectively manage high volume business and deliver maximum efficiencies. Review currently underway.

“MatchWorks was an obvious choice for us when we set out to find a new direct marketing partner for our AARP supplemental health insurance. They had demonstrated a keen sense of the AARP culture when they conducted the ad agency review and we felt certain they would do the same for us.” Darla O’Donnell, VP Marketing, United Healthcare


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